Real Estate Strategy (2024)

Site Submission Forms

Please complete the following forms to submit your site for consideration.

Real Estate Questionnaire
Proforma
Residential Status Report

Please note: Microsoft Word and Microsoft Excel are required to view and/or edit these files.

This is the main content.

Real Estate Strategy (1)

Within our geographic footprint there are nine regions, each managed by a team including a Real Estate Manager and Real Estate Specialist. These teams are responsible for deploying the strategy for their respective regions. This is accomplished through a distinct combination of prototype, occupancy type, and development type. One of our competitive advantages is our ability to fit into the community in which we locate with the proper scale, prototype, and development type to meet our customers' needs. We are passionately focused on creating and perpetuating the shopping experience our customers have enjoyed for more than 90 years and helps us live up to our slogan: Where shopping is a pleasure.

Submitting a site.

A lot of effort goes into developing a Publix store, and our teams are here to help you through this process. The following outline will help guide you through the first steps for submitting a site.

1. The following information is required before we can consider a site:

  • Location (quadrant, intersection, city, county, state)
  • Proof of Control
  • Zoning
  • Trade area map showing site, competition, existing Publix stores and distance from site to other stores
  • Demographics - 1, 2, and 3 mile radius

2. Using the region map below, locate the Real Estate Manager contact for the location you propose.

Sarah Johnston
sarah.johnston@publix.com
(863) 802-2487
Julianne Polston
julianne.polston@publix.com
(863) 680-5205
Dalton Locke
dalton.locke@publix.com
(863) 284-5522
Mike Leahy
mike.leahy@publix.com
(863) 413-8135
David Parry
david.parry@publix.com
(863) 616-5688
Jessica Althoff
jessica.althoff@publix.com
(863) 499-8481
Austin Stone
austin.stone@publix.com
(863) 616-5787
Jordan Konieczki
jordan.konieczki@publix.com
(863) 616-5783
Michael Leake
michael.leake@publix.com
(863) 284-5525
Eva Gullett
eva.gullett@publix.com
(863) 619-4230

3. Submit documentation to the appropriate area Real Estate Manager noted above at the following address:

(by U.S.P.S.-1st class mail)

Real Estate Department
Publix Super Markets, Inc.
PO Box 407
Lakeland, FL 33802

Real Estate Strategy (2024)

FAQs

What real estate strategy makes the most money? ›

The real estate strategy that makes the most money is likely to be an investment property (or properties). One way to earn money in this way is to purchase a property and rent it out to long-term tenants. Another way is to buy a multi-unit property or small apartment building.

What is the 4 3 2 1 real estate strategy? ›

Analyzing the 4-3-2-1 Rule in Real Estate

This rule outlines the ideal financial outcomes for a rental property. It suggests that for every rental property, investors should aim for a minimum of 4 properties to achieve financial stability, 3 of those properties should be debt-free, generating consistent income.

What is the 1 rule in real estate? ›

The 1% rule of real estate investing measures the price of an investment property against the gross income it can generate. For a potential investment to pass the 1% rule, its monthly rent must equal at least 1% of the purchase price.

Which is generally the riskiest real estate strategy? ›

Opportunistic: Opportunistic assets are the final rung at the top of the risk ladder. These deals are generally extreme turnaround situations. There are major problems to overcome, such as major vacancy, structural issues or financial distress.

How to make 6 figures in real estate investing? ›

How to make 6 Figures in Real Estate – The Top 11 Tips
  1. Outsource As Much As Possible.
  2. Build a Strong Team of Professionals to Help You Grow Your Business.
  3. Get Educated on Real Estate Investing.
  4. Create Multiple Sources of Income.
  5. Focus on Building Relationships With Past and Current Clients.
Mar 29, 2022

What is the most profitable position in real estate? ›

Top 10 Highest Paying Real Estate Jobs (Inc Salaries)
  • Real Estate Broker. ...
  • Commercial Real Estate Sales Agent. ...
  • Real Estate Attorney. ...
  • Residential Real Estate Sales Agent. ...
  • Real Estate Developer. ...
  • Mortgage Loan Officer. ...
  • Real Estate Asset Manager. ...
  • Commercial Leasing Manager.

What are the 4 C's in real estate? ›

Standards may differ from lender to lender, but there are four core components — the four C's — that lenders will evaluate in determining whether they will make a loan: capacity, capital, collateral and credit.

What are the 4 P's of real estate? ›

If you've been working as a professional marketer anytime in the last 60 years, you are likely familiar with the four Ps of real estate marketing: product, price, place and promotion. The four Ps are often referred to as the “marketing mix” and encompass a range of factors that are considered when marketing a product.

What is the 3x House rule? ›

The 3x Monthly Rent rule is a simple guideline used by landlords and property management companies to determine if a prospective tenant can afford the rent on a property. In general, it suggests that your gross monthly income (before taxes and other deductions) should be at least three times the monthly rent.

What is the golden rule in real estate? ›

In November, Corcoran appeared on the BiggerPockets Real Estate Podcast with her son Tom Higgins to describe two methods she says make up her “golden rule” of real estate investing: putting down 20% on an investment property and having tenants of that property paying for the mortgage.

What is the 50% rule in real estate? ›

The 50% rule or 50 rule in real estate says that half of the gross income generated by a rental property should be allocated to operating expenses when determining profitability. The rule is designed to help investors avoid the mistake of underestimating expenses and overestimating profits.

What is the 80% rule in real estate? ›

When it comes to insuring your home, the 80% rule is an important guideline to keep in mind. This rule suggests you should insure your home for at least 80% of its total replacement cost to avoid penalties for being underinsured.

What is core real estate strategy? ›

Core Real Estate Definition

Investment properties that are considered stable and (relatively) low-risk. Hence, among the typical commercial real estate investing strategies, core real estate projects to the lowest risk (variance in outcomes) and lowest potential total return.

What do realtors see as their biggest threat? ›

Top 5 Threats Real Estate Agents Need to Know About
  1. Interests rates and the economy. As interest rates continue to rise, expect to see several changes in commercial and residential real estate markets. ...
  2. Affordability. ...
  3. Immigration. ...
  4. Politics. ...
  5. Technology.
Feb 1, 2019

What is the Sara method in real estate? ›

Basically, the S stands for secret savings account. The A stands for accelerated appreciation. The R stands for repair versus replace formula. And the A stands for appreciation. And this is what the ultra wealthy follow, step by step, can grow the.

What is the most profitable type of real estate? ›

Higher returns: Commercial real estate is known to yield higher returns than residential real estate. If you can afford to manage a commercial space, it can prove lucrative over time, depending on your area.

What sector of real estate makes the most money? ›

1. Commercial Real Estate: Commercial properties such as office buildings, retail centers, and industrial warehouses can yield significant profits, especially in prime locations with high demand. Leasing out commercial spaces to businesses often results in higher rental incomes compared to residential properties.

What type of real estate agent makes the most money? ›

High Paying Real Estate Agent Jobs
  • Real Estate Consultant. ...
  • Residential Real Estate Agent. ...
  • Real Estate Analyst. ...
  • Housing Specialist. ...
  • Real Estate Processor. ...
  • Real Estate Assistant. Salary range: $38,000-$54,500 per year. ...
  • Home Stager. Salary range: $34,500-$48,000 per year. ...
  • Timeshare Sales Agent. Salary range: $34,000-$34,000 per year.

What is the fastest way to build wealth in real estate? ›

One of the easiest ways to build wealth through real estate is through property appreciation. In areas with high growth potential, the value of single-family homes that you invest in can increase over time.

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